The Week 1 primetime clash between the Rams and Bears averaged 17.6 million viewers and finished with a 9.6 rating. Using the average # of MNF viewers from other weeks [excluding opening week] as a substitute for those negatively impacted weeks, the total viewing numbers would be around 4M higher. Washington Commanders dead last in NFLPA team 2023 NFL Draft wide receiver rankings: Quentin NBA Power Rankings: Milwaukee Bucks take top Philadephia Eagles vs Dallas Cowboys (Dec. 24), Green Bay Packers vs Miami Dolphins (Dec. 25), Tampa Bay Buccaneers vs Arizona Cardinals, Los Angeles Chargers vs Indianapolis Colts, 12% viewership spike compared to 2021 game (Bears vs Lions), Largest audience for an early Thanksgiving game in NFL history. Also of note, Monday Night Football had its most-watched season opener since the year 2000. Dont expect this to change in 2022 with the draft heading to Las Vegas. After missing out on Tony Romo, Peyton Manning and even Sean McVay, ESPN settled on its backup plan. Looking ahead to Week 4, the first battle pitting Tom Brady against Bill Belichick could set an NFL TV ratings record in viewership for a regular-season game. The Rams won the NFC West and earned a No. We can also compare that to MLB, which drew just under 3.2 million viewers for its Field of Dreams game on Fox. The Giants had four wins this season and the Bears had six. Kansas City -- 45.28, 3. It was the most-watched Week 4 MNF game since 2018. That specific Super Bowl matchup saw Joe Montana and the 49ers defeat John Elways Denver Broncos by the score of 55-10, the biggest blowout in the history of the big game. Unfortunately for the network, in a year that saw the company lay off 300-plus employees due to the COVID-19 pandemic, NFL ratings took a major hit. The Chargers were knocked out of playoff contention in the seasons final game. Source: Nielsen Ad Intel Notes: Excludes PSA's. Spot TV Live+7 for P2+. Week 4 proved to be especially strong for the league. Meanwhile, 800,000 watched the ManningCast on ESPN2 with brothers Eli and Peyton. Detroit -- 20.9220. document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); Your email address will not be published. Bottom line, cant see all of the 200+ comments from long ago. 100 million viewers tuned in during the three-day opening slate. Additionally, 175 games 64% of all games were within one score (eight points) in the fourth quarter tied for the fourth-most all-time. NFL teams average more revenue, as well. Despite Buffalo and Kansas City not being huge markets, the early numbers for the Week 5 Sunday Night Football clash saw an average of 16.78 million viewers with a primetime rating of 4.8 among the 18-49 demo. The NFL has owned Thanksgiving for years, becoming part of the tradition for families on Thursday. Upgrade your subscription to get all the news you need: Adding SBJ weekly content will give you the comprehensive view of sports business with: Adding SBJ daily content will give you the comprehensive view of sports business with: The Chargers just missed making the playoffs, but local ratings for the teams games still rose 25% over the previous season. Combined, the two games averaged 49.6 million viewers across TV and digital streaming, according to an NFL announcement. On the down side, the Bills-Rams Kickoff Game declined double-digits with Buffalo winning in a rout. CBS topped the charts in Week 2 of the NFL season with more than 27 million viewers for its late Sunday window, the NFLs largest Week 2 audience since at least 2000. The Week 1 average was 17.4 million viewers, up 7% from a season ago. Its just part of the reason the NFL generated record-setting national revenue this past year. The Nielsen ratings from Sunday night, per Variety.com, revealed that the Week 2 clash between the Baltimore Ravens and Kansas City Chiefs averaged 16.1 million viewers and received a 4.8 demo rating. The all-time record was Super Bowl XLIX with 114.4 million back in January of 2015. The matchup saw 1.75 million viewers tune in. The electrifying Odell Beckham, Jr. of the Giants, and his battles with Washington's new cornerback, Josh Norman, helped lead the team to ninth place in the category. On NBC in Week 6, the SNF broadcast averaged `6.28 million viewers with a 9.0 rating. When Madden NFL 23 launches worldwide on August 19, you'll know which teams have the upper hand when you're going head-to-head against your pals in Play Now. Launched in 2003, NFL Network gives fans unprecedented year-round inside access to all NFL events, including the Super Bowl, Playoffs, regular season, preseason, Pro Bowl, Pro Football Hall of Fame induction weekend, NFL Draft, NFL Scouting Combine, Senior Bowl, league meetings, minicamps and training camps. The 2021 NFL season continues to pull in excellent numbers, even when the matchups arent ideal from a fan-interest perspective. Also of note, Monday Night Football had its most-watched season opener since the year 2000. The NFL TV ratings during the regular season once again prove that football is the most popular thing on television. https://twitter.com/CBSSportsGang/status/1564618648429395974?s=20&t=d__mH136DLpY8AHYzlBHaQ, NFL trade rumors: Latest on Aaron Rodgers, Tee Higgins and more, Top NFL free agents of 2023: From 1-400, Derek Carr, Bobby Wagner join growing market, Bold sports 2023 predictions: Future for Nets, Yankees, Tom Brady, Shohei Ohtani, Super Bowl and more, New York Giants vs Dallas Cowboys game sets NFL regular-season viewership record, Pro Football Hall of Fame 2022: Class of inductees, how to watch and more, NFL reportedly generated record-setting $11 billion in national revenue last season, NFL Sunday Ticket: Pricing, how to buy, and its future, 2023 USFL teams, coaches, and star players, Predicting NFL playoff bracket and Super Bowl 2024 winner, most-watched NFL Wild Card Game since 2015, Dallas-Tampa Bay 15.9 overnight rating was up 16% from 2020s opener, the NFLs highest-paid player in 2021 in Prescott, the Wall Street Journal reported this past weekend, Philadephia Eagles vs Dallas Cowboys (Dec. 24), Green Bay Packers vs Miami Dolphins (Dec. 25), Tampa Bay Buccaneers vs Arizona Cardinals, Los Angeles Chargers vs Indianapolis Colts, 12% viewership spike compared to 2021 game (Bears vs Lions), Largest audience for an early Thanksgiving game in NFL history. That specific Super Bowl matchup saw Joe Montana and the 49ers defeat John Elways Denver Broncos by the score of 55-10, the biggest blowout in the history of the big game. The matchup last year between the Dallas Cowboys vs Pittsburgh Steelers pulled in a much larger audience (seven million viewers) because it featured two of the most popular NFL teams. The game also came to a culmination on this touchdown pass from Raiders quarterback Derek Carr in overtime. 2) Assuming #1 is yes; since the # of viewers was at least off by 50% (and most likely off by around 60% to 70%) from what would have happened if aired on Thanksgiving night, based on your industry knowledge, would the NFL throw NBC a bone by offering some sort of in-kind compensation? During today's conversation IEG's Vice President of Strategy and Churchill Downs Vice President of Marketing, Brand and Partnerships Casey Ramage give us some insight on their analytical approach to sponsorship strategy. Minnesota -- 28.89 11. Two questions. The Week 1 primetime clash between the Rams and Bears averaged 17.6 million viewers and finished with a 9.6 rating. As Jimmy Traina of Sports Illustrated also points out, a Saturday preseason game between the Steelers and Seattle Seahawks broadcasted on NFL Network pulled in a larger audience than Foxs broadcast of the Boston Red Sox vs New York Yankees. Its a slight dip from the 1.89 million that ESPN2 pulled in Week 3 (1.89 million), but greater than what ESPN2 would bring in on a normal night. You have 2 All Access articles remaining this month. Week 14 of the NFL season brought increases for the afternoon windows and declines in primetime. NFL TV ratings, a look forward: The 2022 NFL season is officially over and the television ratings from the top games showed football is as popular as ever. Meanwhile, Thursday Night Football scored a multi-month high of Titans-Packers. Madden NFL 23 Official NFL Team Ratings. New Orleans has the highest local rating on average LA Chargers the lowest. ABC Ratings: NBA, PGA Tour, NHL and more by Paulsen 24 hours ago NASCAR No crash, but caution flag out for Daytona 500 ratings Paulsen 3 days ago XFL XFL 3.0 off to much slower start than predecessors 4 days ago NBA Whether its the ongoing pandemic or something else, said decline forced networks to scramble and strengthen relationships with sponsors. Its another win for the NFL, which continues to see its TV ratings steadily climb this season. Yes part of NBCs package. In comparison, many of the World Series games on FOX have struggled to match or top regular-season NFL games. Strong performances for Bills-Chiefs on CBS and Cowboys-Eagles on NBC led Week 6 of the NFL season, while Amazon Prime saw another low for a second-straight snoozer. After missing out on Tony Romo, Peyton Manning and even Sean McVay, ESPN settled on its backup plan. These three big markets are critically important to the leagues media business as the three combined make up roughly 12% of the U.S. television market. The Manningcast returned after a brief hiatus and the level of fan interest was greater than ever. This created somewhat of a split between those on either side of the political line. According to Sports Media Watch, the broadcast on NBC averaged 5.48 million viewers with a total of 5.7 million when Including streaming services not accounted for by Nielsen. These demographics, particularly adults 18-34 and 18-49 are of particular importance to advertisers. Its also worth considering that the 2022 Hall of Fame induction doesnt include any all-time greats with massive name appeal. Of course, that money will be passed on to those competing on the field and thats why you see contracts for the highest paid NFL players skyrocketing. San Francisco -- 18.6924. By comparison, the Emmys drew 7.4 million viewers to CBS. The NBA and its players were the most active in calling for systemic change in the United States and supporting the Black Lives Matter message last year. Despite a potential Aaron Rodgers vs. Patrick Mahomes matchup being wiped out by COVID-19, more than 20 million tuned in to watch Jordan Love make his first NFL start. For Week 7, the Manningcast will return to ESPN2 and ESPN+, with Peyton and Eli Manning hosting the simulcast for the New Orleans Saints vs Seattle Seahawks matchup. Heres a breakdown of the numbers from the league itself. CBS Sports Coverage of @Lions@Steelers is Most-Watched @NFLonCBS Preseason Game Since 2013. pic.twitter.com/XhQ54SowF6, CBS Sports PR (@CBSSportsGang) August 30, 2022. That game drew 30.3 million viewers. Green Bay Packers (1966) Overall Record: 14-2; Pro Bowlers: 8; Super Bowl I champion Per a league press release, the 2021 NFL Draft was seen by an average audience of 6.1 million viewers (TV and digital) across NFL Network, ABC, ESPN, ESPN Deportes and digital channels during the three-day event, making it the third most-watched draft ever, NFL Media noted. The past 11 World Series games drew a combined 105 million viewers. 1. NFL Games Ranked as 48 of the Top 50 Shows on TV During 2021 Regular Season, 370 Billion Total Minutes Consumed Throughout 2021 Regular Season . On the penultimate NFL Sunday of the 2021 season, the Pro Bowl delivered its worst ratings in 16 years. Provided below is the list of the Top 10 most-watched NFL games during the 2021 regular season: Las Vegas Raiders vs. Dallas Cowboys (Week 12, CBS) 40.8 million, Dallas Cowboys vs. Kansas City Chiefs (Week 11, FOX) 28.7 million, Cleveland Browns vs. Green Bay Packers (Week 16, FOX+NFLN) 28.6 million, Chicago Bears vs. Detroit Lions (Week 12, FOX) 28.2 million, Tampa Bay Buccaneers vs. New England Patriots (Week 4, NBC) 27.2 million, Arizona Cardinals vs. Dallas Cowboys (Week 17, FOX) 26.8 million, Los Angeles Rams vs. Green Bay Packers (Week 12, FOX) 25.2 million, Dallas Cowboys vs. Tampa Bay Buccaneers (Kickoff, NBC) 25.2 million, Green Bay Packers vs. Kansas City Chiefs (Week 9, FOX) 25.0 million, Dallas Cowboys vs. Los Angeles Chargers (Week 2, CBS) 25.0 million. During the 2021 NFL regular season, there were 34 games decided by a game-winning score on the final play the most in a single season all-time while 49 games were decided by a game-winning score in the final minute of regulation or overtime tied for the most in a single season all-time. Do not sell or share my personal information, Nielsen Marketing Cloud Privacy Statement. Unsurprisingly, the best NFL television ratings of the year came with millions of people sitting down on Thanksgiving to watch football. The lowest since 2007. [stnvideo key="IAwLfFE38G . New Orleans -- 40.89 5. Las Vegas -- 16.22, 2016 NBA Finals Game 7: 15.82022 CFP National Championship: 15.6, 26. The NFL released its numbers for Super Bowl LVI between the Cincinnati Bengals and Los Angeles Rams. The NFL has owned Thanksgiving for years, becoming part of the tradition for families on Thursday. This is why NBC, CBS, ESPN/ABC, Fox and Amazon paid more than $100 billion to renew their media contracts with the league earlier this. The Wed special game between Bal & Pit was a part of the package that NBC paid for that was supposed to air on Thanksgiving night? Do you have the Monday night game (9/13) viewers? Same time period in 2020: 887.9M, 7.9% increase through the first 11 weeks in viewers from 2020. 3 led to continued uptick in viewership with the annual event seeing its third-highest ratings ever. Zach has been FootballScoop's national columnist since 2012. A rematch of the AFC Championship Game between the Buffalo Bills and Kansas City Chiefs delivered more strong NFL TV ratings for the league and NBC. . Best of all for the network, it was the most-watched Week 3 game since 2015 and marked the third consecutive week NBC drew 20-plus million viewers on Sunday night. It comes as no surprise that the highest NFL TV ratings in 2022 came when the Dallas Cowboys are playing. Better yet, the 21 most-watched shows on TV since September 9 have all been NFL games. The 2022 NFL Pro Bowl averaged 6.69 million viewers across ABC, ESPN and DisneyXD. Chiefs-49ers was the exception in a mostly down week for the NFL that saw Amazon Prime score a new season-low. Its just part of the reason the NFL generated record-setting national revenue this past year. Meanwhile, Thursday Night Football hit a season-low for an unappealing NFC South dud. There wasnt a ton of drama atop the 2021 draft with the Jacksonville Jaguars eyeing Trevor Lawrence at one and the New York Jets linked to BYUs Zach Wilson with the second selection. 2023 Leaders Group. 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On Monday night, ESPNs broadcast and stream pulled in 12.52 million viewers (SportsMediaWatch). Discover the future of cross-media measurement with Nielsen ONE. Chicago has the most local viewers on average, Jacksonville the least. Now consider the following: the Super Bowl -- the biggest cultural phenomenon we have in this country -- draws a rating in the mid-to-low 40s. Furthermore, Montana, Rice, and Lott were all awarded first-team All-Pro honors. Dont expect this to change in 2022 with the draft heading to Las Vegas. The NBA owned Christmas for many years, with many effectively viewing NBA games on Christmas Day as the unofficial start of each basketball season. Seattle -- 31.41 9. The NFL scored across-the-board increases for its Sunday games in Week 13 of the season, while Thursday Night Football neared the ten million viewer mark for Bills-Patriots. Carolina -- 19.1423. Among the NFL teams that appeared in the top 100 with the greatest frequency were Green Bay, Dallas, Tampa and Kansas City. That included the San Francisco 49ers thrilling road win over the Dallas Cowboys being the most-watched NFL Wild Card Game since 2015. With the league struggling revenue-wise due to COVID-19, seeing one of the lowest-rated Super Bowls in NFL history cant be seen as a great thing. The latest personnel hires and promotions, plus exclusive ratings and research from the sports industry. While NFL TV ratings increased during the 2021 season, the league didnt see that upward trajectory continue with the 2022 NFL Draft. Just makes more sense to list what the primary game telecasts were than to include all of them. As for NBCs Sunday Night Football, it drew its smallest audience in terms of average NFL TV ratings in three years for a Week 16 game. According to SportsTVRatings, ESPN averaged 11.189 million viewers for its primary Monday night broadcast of the New Orleans Saints vs Seattle Seahawks contest. The FOX broadcast finished with a 12.6 rating, one of its best numbers of the year, and it averaged a whopping 24.37 million viewers. In comparing to the NFL, theres really no competition here. Buffalo -- 47.16 2. During a regular season when the NFL saw a 10% uptick in TV ratings and streaming numbers nationally, the overall performance in these big markets show that theres still a lot of room for growth. Here are the full viewership numbers for Week 12. Exclusively broadcasted on NFLF Network and its streaming services, the Colts-Cardinals broadcast averaged 12.62 million viewers. More than two decades of archival stories, profiles, research and data. Additionally, 175 games 64% of all games were within one score (eight points) in the fourth quarter tied for the fourth-most all-time. Perhaps, fans were not excited to see Tom Brady play in his 10th Super Bowl. In what cant be considered too much of a surprise, this led to historical ratings for NBCs broadcast of the Week 4 Sunday Night Football tilt. a victory or two short of reaching our top 10. . Either way, Super Bowl LV between the eventual champion Buccaneers and Kansas City Chiefs represented the worst ratings for the big game since all the way back in 1969. Seattle played without Russell Wilson and the Saints offense isnt what it used to be with Drew Brees retired. But even in NYC and LA, where they follow the entertainment business like they follow the NFL in Kansas City and Buffalo, the local teams out-rate the Oscars -- the Super Bowl of Showbiz -- nationally. On Monday night, ESPNs broadcast and stream pulled in 12.52 million viewers (SportsMediaWatch). Tennessee -- 26.3214. At a time when pulling in massive audiences is more important than ever and the league explores ways to further increase its revenue, an early look at NFL TV ratings from the preseason show why this remains the No. And on a second unrelated item. Either way, Super Bowl LV between the eventual champion Buccaneers and Kansas City Chiefs represented the worst ratings for the big game since all the way back in 1969. The Minnesota Vikings were the top-ranked team, followed by the Miami Dolphins and Las Vegas Raiders.The Los Angeles Chargers ranked 30th, followed by the Arizona Cardinals, with the Commanders . Meanwhile, the Jets placed just ahead of their MetLife Stadium roommates at number eight. NBC averaged 22.8 million viewers for its two games, an increase of 11% from last season. Brian Early has been a part of the Houston staff since 2019 and was at Arkansas State previously. 1) Week 1 had five Sunday games in 2021 instead of four. The FOX broadcast finished with a 12.6 rating, one of its best numbers of the year, and it averaged a whopping 24.37 million viewers. Week 4 concluded with ESPNs Monday Night Football broadcast, which averaged 12.6 million (Sports Media Watch) to watch the Las Vegas Raiders and Los Angeles Chargers. CBS announced that its broadcast of the Week 3 preseason game between the Detroit Lions vs Pittsburgh Steelers was the most-watched NFL preseason game in the NFL this year and its most-watched exhibition NFL game in 9 years. Bookmark this page for NFL TV ratings for information on the 2022 season and moving forward. The Broncos do have to see Mahomes and the Chiefs twice, but they play only four top-10 FPI teams and get the extra home game for being in the AFC. Week 8 and Week 9 of the 2022 NFL season have lined up with the World Series between the Houston Astros vs Philadelphia Phillies. Baltimore -- 27.91 13. The NFLs three Thanksgiving Day games delivered record audiences (with the caveat that out-of-home viewing was not tracked prior to two years ago), led by Giants-Cowboys at more than 42 million viewers on FOX. The Philadelphia Eagles even had top 10 finishes in four out of five categories, one of which was the number three spot for number of appearances in prominent televised games. Said game peaked at 50.23 million viewers toward the end. 232 billion total minutes consumed. Total viewers across 57 network televised games, cumulative through week 11, 2020: 887.3M The simulcast featuring Peyton and Eli Manning, broadcasted on ESPN2 and ESPN+, averaged 1.606 million viewers. TV ratings of major. Speaking of ESPN, per Sports Media Watch, the Monday Night Football ratings made it the least-watched MNF game in Week 16 since 2018. The NFL national window hit a season-low and posted its first year-over-year decline of the season in Week 9, as the solo Rams-Buccaneers game was no match for Packers-Chiefs a year ago. The matchup saw 1.75 million viewers tune in. Round 1 of the 2022 NFL Draft averaged 10.03 million viewers with a 5.6 rating. It marks a 14% increase from the total viewership from last years Week 3 game. "This year's schedule, highlighted by an enhanced regular season featuring 17 games, gave our broadcast partners the ability to provide fans with more football and incredible matchups than ever. Overlall Wild Card Weekend was an absolute win for the NFL from a ratings perspective. Award-winning original reporting, with in-depth profiles, timely research and expert opinions on the biggest issues and stories in sports business. The largest Week 1 total since 2016. The Week 1 average was 17.4 million viewers, up 7% from a season ago. While the COVID-19 pandemic forced many postponed games in 2020 and cost the NFL billions in revenue, outbreaks across the league arent having the same impact in 2021. That included the San Francisco 49ers thrilling road win over the Dallas Cowboys being the most-watched NFL Wild Card Game since 2015. Cord-cutting has resulted in an estimated 12.82 million cable subscriptions since 2019, per MoffettNathanson, and its estimated 27 million households have cut since 2014. The pandemic coupled with an election year and political divisiveness around the United States played a major role in this. Ill see what I can do. The Finals in that . Meanwhile, the game drew a record streaming audience of 11.2 million through Peacock and other streaming services. It marked the smallest audience for Rounds 2-3 since the 2018 NFL Draft (4.79 million). Philadelphia -- 25.4116. A late matchup between the Indianapolis Colts and Arizona Cardinals also did well. With Patrick Mahomes headed to the AFC Championship Game and a Rams vs 49ers matchup in the NFC title bout, ratings will likely be through the roof. Its the lowest average viewership for the game since 2006, when ESPN pulled in 5.96 million viewers. Here are the NFL's television ratings from the 2022 regular season, focusing on total viewership from Weeks 1-18, along with the average audience size and the most watched games. Its a brilliant move by Amazon, keeping football fans at home to buy things via Amazon Prime instead of going out to the store. After NBC cashed in with a massive audience for the NFL Kickoff Game, its numbers dipped on Sunday Night Football. 2023 NFL free agency: Ranking best free agent crops from every team as Eagles, Bills lead top-heavy list All the free agent crops ranked with the new league year set to begin in March We saw NFL TV ratings in 2021 climb, with the leagues broadcasting partners and advertisers very happy with the returns. During the 2021 NFL regular season, there were 34 games decided by a game-winning score on the final play the most in a single season all-time while 49 games were decided by a game-winning score in the final minute of regulation or overtime tied for the most in a single season all-time. Yeah, the NFL still tops the sports world in terms of popularity. In comparison to the 2019 Pro Bowl, viewership dropped 17% (8.05 million). It was recently announced that in 2023, Amazon Prime will have a game on Black Friday after the three games on Thanksgiving. All Nielsen figures include streaming viewership through virtual MVPDs (ex. The Dallas Cowboys accounted for five of the top 10 ratings. Here is a sampling of those horrible numbers via Sports Media Watch: The 2020 Stanley Cup Playoffs averaged 953,000 viewers across NBC's TV and digital platforms. Jacksonville -- 19.6722. 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